Direct Response Copywriter

This is a role for a copywriter who understands that great copy is measured by performance.We’re looking for someone who can produce high-converting direct response copy at volume, develop winning angles, and use AI and technology to improve both the speed and quality of their work across multiple DTC brands. This is a fully remote, full-time contractor role reporting to the Copywriting Lead. WHAT’S IN IT FOR YOURemote-first culture that allows you to work from wherever you’re most productive and flexible working hours that will allow you to collaborate with a team from all around the globe.Growth opportunities by having a clear growth path into leadership roles with Exposure to high-scale DTC brands and performance marketing.Training & development opportunities with access to proven playbooks, systems, and top-performing creative frameworks.Performance-Based Bonuses tied directly to the results of your ads and campaigns. WHAT YOU’RE GETTING INTO This role sits at the core of the company’s growth engine. You’ll take data, insights, and strategy, and turn them into high-performing copy that drives measurable results.You will:Produce high-volume, high-converting static ads (40+ per week), including hooks, body copy, and CTAs.Write and optimize landing pages designed to improve conversion rates.Develop new copy angles and testing hypotheses to continuously unlock performance gains.Analyze performance data (CTR, CPA, ROAS) to inform what to scale, iterate, or discard.Improve mid- and bottom-funnel performance, including retargeting ads and email flows.Review and elevate copy across brands, ensuring consistency and quality.Collaborate closely with media buyers and creative teams to align on strategy and execution.Use AI tools as a core part of your creative workflow, including for research, ideation, copywriting, and static image generation.Continuously iterate on winning ideas and contribute to scaling what works.Help us crack the code on harder categories, like our hair products, where we are looking for fresh, winning angles. Your focus is 100% on high-impact static ads, landing pages, and angles. WHO YOU AREYou have 3+ years in direct response copywriting, ideally for DTC/eCommerce brands.You have experience writing long-form direct response copy, such as VSLs, sales letters, or long-form landing pages (full-funnel thinker).You understand that copy is measured by results (CTR, CPA, conversions, ROAS), not opinions. You use performance insights to guide decisions and refine your work.You can maintain strong quality while working in a fast-paced, high-volume environment.You're comfortable working with tools like Figma, Notion, Klaviyo, Shopify, Converge, and Meta Ads Manager.You take initiative, solve problems, and don't rely on constant direction.You handle feedback well and are comfortable iterating quickly based on feedback and performance data.You're genuinely interested in AI and actively use AI tools as part of your creative workflow. You're excited about experimenting with tools for research, copywriting, ideation, and static image generation, not just using ChatGPT for basic tasks.You have strong written and verbal English communication skills and can communicate clearly with a remote, international team.BONUS POINTS IFYou have a background in the natural beauty, wellness, or health industry.You have experience with AI image-generation tools for creating static ad creatives.