Head of News & Editorials

PLAYERSBEST is a leading affiliate and lead-generation company working within the iGaming and finance verticals. We build high-end websites with quality content that helps customers make an informed buying decision, driving relevant traffic through organic and paid search. About The RoleWe’re looking for a driven, strategic leader to spearhead our news and editorial operations, working to capture search space in Google Top Stories, Discover, and organic news results. As the Head of News & Editorials, you will be responsible for developing and executing content strategies that generate high-quality traffic that turns into leads for our partners, while also leading and growing a talented editorial team. What you'll doContent Strategy & Growth: Develop and implement a robust content strategy aimed at driving significant traffic growth, particularly through Google Top Stories, Discover, Google News, and general organic search results, with a focus on lead generation.Team Leadership & Development: Build, lead, and mentor a high-performing editorial team.SEO & Optimization: Ensure all news content is optimized for search, focusing on visibility in both regular organic search and relevant news features.Content Planning & Execution: Oversee the development and execution of a content calendar that prioritizes coverage relevant to the iGaming sector.Collaboration & Innovation: Work cross-functionally with SEO, marketing, and product teams to align news and editorial content efforts with broader business goals, while staying ahead of industry trends.Data-Driven Approach: Regularly analyze content performance, adapt strategies, and make informed decisions to continuously improve traffic and lead generation. What we're looking forProven Leadership: Experience building and managing editorial teams and creating a results-driven, positive work culture.SEO Expertise: In-depth knowledge of SEO best practices, with experience optimizing content for Google Top Stories, Discover, and regular news-oriented organic search.Content Strategy Experience: Strong background in developing and executing content strategies that drive measurable traffic growth.Lead Generation & Affiliation: Familiarity with lead generation and affiliate marketing strategies, with an understanding of how content can be optimized for conversion.Analytical Skills: Ability to analyze performance data and adjust content strategies accordingly.Bonus: Prior experience in the iGaming industry. What we offerImpact & Growth: You'll be at the helm of our editorial strategy and department, with the opportunity to make your own mark in an exciting and growing industry.Flexibility: Remote working environment, or come join us at our office in Malta.Career Advancement: Work alongside driven colleagues in a business on a strong upward trajectory that rewards entrepreneurial and ambitious thinking.Competitive Compensation: We offer competitive compensation packages, with opportunities for performance-based incentives.