Sales Director - Central Eastern Europe

Sales Director – Central Eastern EuropeRemote | Central Eastern Europe | Broadcast Technology ICP Search has partnered with a global broadcast technology company to hire a Sales Director for Central Eastern Europe. This is a newly created role with real ownership of the region. The business already has a strong product portfolio, an existing pipeline and technical support in place, and is now looking for someone to build its presence further across broadcasters, channel partners and systems integrators throughout CEE. The Role As Sales Director, you will take ownership of the Central Eastern European region, building relationships, developing the partner network and driving new business across public and private broadcasters. This is a commercially focused role. You do not need to be the most technical person in the room, but you do need to understand the broadcast market, know how technology is sold across the region and have the relationships to open doors. You will work closely with technical, product and marketing teams, while owning the commercial strategy and sales cycle across your territory. Key Responsibilities Own and grow the Central Eastern European region.Build new business across public and private broadcasters.Develop and manage relationships with channel partners and systems integrators.Build on an existing pipeline and identify new opportunities across the territory.Own the full sales cycle from prospecting through to negotiation and close.Develop a clear go-to-market approach for the region.Work closely with technical and product teams to support complex customer requirements.Maintain accurate pipeline, forecasting and market intelligence.Represent the business at relevant industry events and trade shows. What We're Looking For Strong experience selling broadcast or live production technology.An established network across broadcasters and channel partners in Central Eastern Europe.A genuine hunter mentality with a track record of developing new business.Strong understanding of how the broadcast technology market operates across the region.Experience working with distributors, resellers or systems integrators.Comfortable owning a territory and building a market rather than stepping into a heavily established sales structure.Graphics experience would be useful, but is not essential.Comfortable travelling across the region. Why This Could be a Good Move This is an opportunity to take real ownership of a region for an established global broadcast technology company. There is already a pipeline and technical support in place, but significant scope remains to shape the commercial strategy, strengthen the partner network and build a much bigger presence across Central Eastern Europe. If you know the CEE broadcast market properly and want a role where you can genuinely build and own a region, we’d like to hear from you. Apply today or reach out to charlotte@icpsearch.com