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Search Engine Optimization Team Lead

  • Etätyö
  • Ruotsi
  • Englanti
  • Julkaistu 28.08.26

RedCore is an international business group that creates technological solutions for digital markets. Our products and services cover fintech, marketing, e-commerce, customer service, communications, and regulatory technologies. Powering Growth from the Core — this is the key mission laid under RedCore’s strong foundation. This is how we consistently stay ahead: by evolving and creating scalable solutions, while remaining committed to open and transparent communication with our partners. Requirements:Minimum 1 year of experience in a leadership role;3–5 years of commercial experience in the iGaming industry;SEO Expertise:Deep understanding of how search engines work;Expert knowledge of ranking factors and Google algorithms, with the ability to adapt to updates;Experience in developing and implementing SEO strategies;Experience working in highly competitive niches;Experience managing large-scale projects;Ability to analyze traffic trends, identify causes of drops, and create recovery plans;Experience with iGaming-specific SEO challenges: blocks, dropped domains, migrations, satellite sites, cloaking;Ability to conduct technical audits and effectively define tasks for development teams;Experience with A/B testing of SEO hypotheses: ideation, execution, and evaluation; Strategic Thinking:Ability to build long-term SEO strategies;Understanding the impact of SEO on business metrics;Ability to identify growth opportunities and implement them;Data-driven decision-making skills;Strong understanding of business priorities; Team & Project Management:Experience managing an SEO team (or mentoring specialists);Skills in developing and growing team members;Experience conducting performance reviews and setting development goals;Hiring and evaluation skills;Ability to allocate projects based on team capacity and competenciesExperience overseeing multiple projects simultaneously (focus on management rather than execution);Backlog management skills: prioritization, timeline control, and risk management;Ability to delegate effectively with quality control (without micromanagement);Process Management:Ability to implement best practices;Ability to improve team efficiency;Experience in process standardization. Responsibilities:Project Performance Management:Oversee the development and execution of SEO strategies across projects;Identify and scale growth opportunities;Ensure achievement of KPIs across all SEO projects within the teamConduct regular audits of project status: rankings, traffic, and business metrics;Detect performance drops in a timely manner and organize recovery actions;Forecast results and adjust strategies proactively; SEO Team Management:Coordinate and manage SEO specialists (Senior, Middle) to achieve project KPIs;Distribute projects based on expertise level, workload, and growth areas;Ensure quality control of specialists’ work;Conduct regular 1:1 meetings;Drive the professional development of the team;Participate in hiring and onboarding of new employees;Provide high-level quality control of presale audits;Conduct performance reviews: competency assessment and goal setting; Process Management:Implement and maintain best practices within the team;Ensure all SEO activities are executed systematically, on time, and aligned with KPI achievement;Standardize and control project documentationImprove team efficiency;Identify process bottlenecks and initiate improvements; Budget & Resource Management:Monitor project expenses within the approved budget;Evaluate the efficiency of budget allocation;Cross-Functional Collaboration;Product team;Development team;Content team;Linkbuilding team;Marketing team;Management. Benefits:An exciting and challenging job in a fast-growing business group, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance, and moreGreat working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteedModern corporate equipment based on macOS or Windows, and additional equipment is providedPaid vacations, sick leave, personal event days, days offCorporate health insurance program for your well-beingReferral program - enjoy cooperation with your colleagues and get a bonus;Educational programs: regular internal training sessions, compensation for external education, attendance at specialized global conferencesRewards program for mentoring and coaching colleaguesIn-house Travel ServiceMultiple internal activities: online platform for employees with quests, gamification, presents, RedCore clubs for movie / book / pets lovers, special office days dedicated to holidaysCorporate events, team buildings