Digital and Content Marketing Specialist

Serres is the world’s leading provider of surgical fluid management solutions. Our products support safe and sustainable patient care and are used in more than 90,000 surgical procedures every day. We employ over 180 professionals and serve customers in more than 50 markets worldwide. For more information, visit our website at www.serres.com. As our international business continues to grow, we are looking for a Digital and Content Marketing Specialist to drive global digital marketing and support our distributor network.You will join a collaborative marketing team based primarily in Finland and report to the Head of Marketing. Working closely with sales, product management, distributors, and external partners, you will take ownership of digital channels, content, and campaigns in an international and highly regulated healthcare environment. The role is ideal for someone who combines hands-on digital marketing expertise with experience in medical devices, pharmaceuticals, or healthcare marketing. You enjoy working independently, collaborating across functions, and managing several projects in a changing international business environment. What you’ll doDevelop and implement our digital content strategyManage and develop serres.com, our social media channels, and the content calendarPlan, execute, and optimize integrated campaigns across website, SEO and SEM, email, social media, digital advertising, and marketing automationCreate high-quality, SEO-friendly content for our website, LinkedIn, campaigns, and other marketing materialsSupport our global distributor network with digital marketing best practices, campaign concepts, product launches, co-marketing initiatives, materials, data, and insightsEnsure consistent brand positioning and messaging across international markets while allowing for local adaptationMonitor campaign performance and marketing KPIs, using analytics, market insights, and A/B testing to improve effectivenessCreate compelling marketing communications based on approved product claimsCollaborate closely with sales, product management, distributors, and external agencies To succeed in this role, you must have:A bachelor’s degree in marketing, business, communications, or a related fieldApproximately 3 to 5 years of relevant experience in international digital marketingPrevious marketing or communications experience in the medical device, pharmaceutical, or healthcare industryExperience in B2B marketing and channel or distributor marketingHands-on experience in planning, executing, and optimizing digital marketing campaignsExperience in creating content for digital channelsStrong project management skills and the ability to manage multiple priorities while maintaining high-quality resultsExcellent communication and collaboration skills, combined with an independent and proactive approach to workProfessional working proficiency in English. German or French language skills are considered an advantageThe ability to work at our Espoo office a few times per week. This position cannot be performed fully remotely Technical skillsWe expect you to have:Experience with content management systems such as WordPressExperience with LinkedIn Campaign Manager, Sprout Social, Google Ads, Google Analytics, and Google Tag ManagerKnowledge of SEO best practices and experience with SEO toolsFamiliarity with email marketing or marketing automation platforms, such as ClickDimensionsExperience with creative tools such as Adobe Photoshop, Adobe InDesign and CanvaStrong analytical skills and the ability to turn data into actionable insights What we offerA versatile marketing role with broad exposure to international businessThe opportunity to join a growing company that combines innovation with a strong commitment to sustainabilityMeaningful work supporting healthcare organizations on their journey towards net-zero emissions and a more sustainable futureComprehensive occupational healthcare and insurance coverage, as well as lunch, sports, wellbeing, and culture benefitsA salary of €3,600–€4,300 per month, based on your experience, skills, and overall fit for the roleHybrid working model and flexible working hours, supported by modern office facilities in Pohjois-Tapiola, Espoo. The office is easily accessible by public transportation and offers convenient parking, making commuting convenient regardless of how you choose to travel The starting date will be agreed with the selected candidate. Interested in joining us? We’d love to hear from you.Please submit your application through our recruitment system by 13. September take the next step in your marketing career with Serres. If you would like to learn more about the role, please contact Henna Leonsaari: +358 40 660 1001, Head of Marketing, during the following times: 7 September 9:30 – 10:30 and 10 September 11.30-12.00.We will begin reviewing applications during the application period, so we encourage you to apply as early as possible. At Serres, we are committed to building a workplace where everyone feels welcome and valued. We believe that diverse backgrounds, perspectives, and experiences strengthen our thinking, drive innovation, and support better decision‑making. We warmly welcome all applicants regardless of age, gender, origin, language, religion, ability, sexual orientation or any other personal characteristics.