Global Sales Director

About EforeEfore is a Finnish energy technology company with nearly 50 years of experience in designing, developing and manufacturing power and energy solutions. Founded in 1975 in Saarijärvi, Finland, the company has grown into an international organisation serving customers worldwide. Efore is headquartered in Espoo, Finland, with sales, marketing and R&D activities across Europe and China. Since late 2019, Efore has been part of Shenzhen Kexin Communication Technologies Co. Ltd, strengthening its international reach, R&D capabilities and manufacturing resources. Efore specialises in energy storage systems, lithium batteries and power solutions for demanding applications. Its portfolio includes batteries, power systems and equipment cabinets, and the company can combine cabinets, batteries and power systems into integrated solutions. Efore has delivered more than 10 million customised power supplies globally and continues to invest in lithium battery, energy-storage and reliable power technologies, including its expansion into the AI Data Center and Critical Power market. --- Do you see yourself leading strategic global relationships with major ICT equipment manufacturers, expanding business within established key accounts and shaping the next generation of telecom energy solutions? Efore is looking for a Global Sales Director to lead its strategic relationships with global ICT equipment manufacturers, telecom infrastructure vendors and strategic OEM customers. This is a new senior commercial leadership role with responsibility for driving sustainable growth across Europe and other international markets. The role combines global account ownership, executive-level customer engagement and team leadership. A strong hunter mindset is essential: the focus is not only on managing existing Nokia, Ericsson and Telia business, but on winning major new projects that can sustain and grow these strategic accounts over the long term. Basic informationOffice location: Stockholm, Sweden.Work model: Up to two remote days per week.Travelling: Regular travel to Espoo approximately every two weeks, plus travel elsewhere in Europe as required.Reports to: Winston Qiu, CEO of Efore Finland Oy.Employment type: Permanent position. ObjectiveAs Global Sales Director, your primary objective is to lead Efore’s global strategic relationships with key ICT equipment manufacturers, telecom infrastructure vendors and strategic OEM customers, while driving sustainable growth and increasing market share. A key priority is to expand business with existing strategic accounts, particularly Nokia and Ericsson, by identifying and winning major new projects. The role combines long-term key account development with a strong growth mandate, with a target of increasing sales by at least 30% annually. Key activities and responsibilitiesDevelop and execute global account strategies for global ICT equipment manufacturers, telecom infrastructure vendors and strategic OEM customersBuild executive-level customer relationships across procurement, engineering and product organizationsLead strategic RFQs, commercial negotiations and major customer programsDefine and execute strategies for winning additional projects from Nokia, Ericsson and other strategic accountsCoordinate Sales, Product Management, R&D, Supply Chain and Quality teams globallyDrive long-term business growth and increase market sharePrepare customer forecasts and strategic business plans based on market and customer developmentsSupport new product introduction, qualification and customer approval activitiesBuild trust with customers and communicate Efore’s differentiated value proposition, including its integrated cabinet, battery and power-system offeringUnderstand customers and their end markets to anticipate demand shifts and support timely manufacturing, stock and business decisions Who we are looking forThe role requires a senior commercial leader who combines strong sales capabilities with established industry connections, deep customer insight and executive-level relationships, as well as a proven track record of turning strategic customer relationships into major long-term business opportunities. Knowledge, skills and experienceBachelor's degree or aboveMinimum 10 years of experience in telecom infrastructure or network energy industriesEstablished executive-level relationships within global ICT equipment manufacturers, telecom infrastructure vendors or strategic OEM customersStrong network with key customer decision-makers and proven ability to develop long-term strategic businessProven track record of winning strategic projects with contract values exceeding USD 10 millionStrong leadership and cross-functional collaboration capability; ability to lead experienced Key Account Managers and coordinate global functionsExisting networks among Efore’s target customers and partners are considered a significant advantageFluency in Swedish and English; willingness to travel regularly within the Nordics and Europe What Efore offers you?This role offers the opportunity to lead some of Efore’s most strategically important global customer relationships and build on an established telecom business. The mandate is not transactional account management: the Global Sales Director is expected to create the strategy for winning the next generation of major customer projects. The position combines executive-level customer influence, global account strategy, commercial negotiations and people leadership with close collaboration across Efore’s product and operational functions. It offers significant visibility and direct influence on both existing telecom business and the introduction of new power and battery solutions. Efore offers:A genuinely strategic global sales mandate with ownership of key relationships with Nokia, Ericsson, Telia and other strategic customersResponsibility for a team of three Key Account Managers combining deep industry experience with a younger perspectiveOpportunity to win and lead major strategic projects with contract values exceeding USD 10 millionExecutive-level customer interaction across procurement, engineering and product organizationsDirect influence on account strategy, major RFQs, commercial negotiations and long-term growthClose collaboration with Product Management, R&D, Supply Chain and Quality teams globallyAn international role based close to key customers in Stockholm, with regular collaboration with Nokia and Efore colleagues in FinlandA differentiated integrated offering combining cabinets, batteries and power systemsHealth insurance Did we spark your interest?We would love to hear from you! Please submit your application via the link by September 6th, 2026. We will be looking to start the interviews already during the application period. This is a permanent position where you will be employed by Efore. The recruitment process is carried out in cooperation with Avila. For more information on the position, please contact Avila's recruitment consultant Linda Tuominen, linda.tuominen@avila.fi.