Marketing & Social Media Specialist

Marketing & Social Media Specialist Job Description Do you love Nordic folk belief, mythical beings, nature and magic? Do encounters with creatures such as trolls, gnomes, faeries and giants living in the Dark Forest capture your heart and imagination? Trollheim is an original fantasy universe rooted in ancient nature with an interconnected narrative that spans collectible characters, books, games, music, film and lifestyle. Harkening back to Nordic folk belief, Trollheim explores universal stories of humanity through the untold tales of Väsen: trolls, gnomes, sirens, and all other beings of the North — with the mission to share hope & magic across generations. For a kind human future. We are currently seeking the newest member of our startup, a Marketing & Social Media Specialist to help turn our marketing strategies into action. Your job is to bring to life the strategy from the larger team, executing on content creation, digital amplification, grassroots marketing, and product campaigns. This role is for someone who can imagine bold ideas, think outside the box, and is excited to explore innovative ways to introduce new fans to the World of Trollheim and grow our fandom by reaching various audiences in literary, comics, gaming, lifestyle, film and TV. If you are someone who is socially savvy, understands strategic thinking and target audiences, and can operate independently without needing a full team to execute the work - we would love to hear from you. We split our time between our studio in Stockholm, finding inspiration in nature, and working from home. Our value pillars at Trollheim Studios are in support of Nature, Solidarity, Inclusion and Representation. It’s important that you also embody these values as we work hard to cultivate a positive work culture for our growing Trollheim family. We welcome you to join us in continuing to bring Trollheim - a magical realm of mythical beings - to life. Responsibilities: The main and routine tasks of the Marketing & Social Media Specialist are: Immerse yourselves in the creative process around the studio to capture and share the mystery, wonder, and thrill of TrollheimTake our marketing strategy and implement a tactical plan to engage the target audience across industriesDevelop and manage social media content across relevant platformsCreate and manage social assets (including graphics, short-form video, carousels, stories, etc)Work with our creative writing team to create strong, compelling copy to accompany postsBuild content calendars and campaign plans based the overall strategy across product categoriesUnderstand the target audience for each product, adapt execution and channels to reach them effectivelyWork with external partners and creators where appropriateManage the day-to-day delivery of social activity, keeping things moving and growing our fandom Use analytics and performance data to understand what is working and make informed recommendationsApply an understanding of SEO and digital discoverability to posts and content Stay on top of social platforms, trends, formats and industry best practicesBring ideas and recommendations to the team The right candidate will have: The ability to create effective marketing assets and be a strong storytellerHands-on marketing experience with the ability to understand strategyA global entrepreneurial spirit and grassroots mindsetAn out-of-the-box way of thinking to foster innovative ideasAn understanding of the difference between a marketing objective and a social post - and know how the two connectThe understanding of, and insight into, industry and social trends/best practicesStrong communication skills Experience bringing ideas to fruition with a proven track recordThe ability to self-direct and motivate A love of fantasy, mythology and/or folkloreFluency in English *Please provide a cover letter and resume when you apply