Regional Field Marketing Manager - EMEA

Hansen Technologies (ASX: HSN) is a global software and services provider, serving energy, water/utilities, and telecommunications industries. With customers in 80+ countries, we foster collaboration across 26 global offices. From 5G advancements to renewable energy transitions, we empower customers to overcome challenges, innovate, and drive new business models. At Hansen, we are also embedding AI enablement across our operations. From automating workflows and enhancing service delivery, to driving innovation in customer solutions, AI is shaping the next chapter of how we support our clients. With a focus on operational excellence and innovation, Hansen is using AI not just as a tool, but as a strategic enabler to deliver smarter, faster, and more resilient solutions for the future. This is a full-time role based in our offices in Espoo, Finland. Why This Role MattersAs Regional Field Marketing Manager, EMEA, you will be responsible for converting face-to-face and live engagements into qualified pipelines. You will own the EMEA event programme, drive the right audience to attend, secure meetings in advance and ensure follow-ups convert conversations into accepted opportunities. The role sits within Hansen’s Growth and GTM function for Energy and Utilities and reports to the Head of Marketing, EMEA. What You’ll DoBuild and manage the EMEA event programme, including trade shows, roadshows, roundtables, customer events, partner events, webinars and digital events.Select events based on target account reach, pipeline potential and return on investment, retiring activity that does not perform.Create and run campaigns that drive the right audience to each event, using central assets and Hansen’s marketing automation platform.Partner with Sales and Sales Development to secure pre-booked meetings and maximise engagement with target accounts.Lead on-site delivery, including meeting schedules, event set-up, staffing briefs, collateral and data capture.Own post-event follow-up, routing leads to Sales and Sales Development within agreed service levels.Monitor event interactions from initial engagement through to sales acceptance, disqualification or ongoing nurture.Manage the territory event budget, suppliers, venues, sponsorships, agencies and logistics.Measure and share event performance, including meeting activity, sourced pipeline, return on investment and key learnings. What You BringExtensive experience in field marketing, event marketing or demand generation across B2B technology, software, utilities and energy or a related sector.Strong understanding of how to design field activity that creates meaningful engagement with priority accounts.Experience building event plans, managing budgets, working with suppliers and delivering activity across multiple European markets.Proven ability to work closely with Sales, Sales Development, Product Marketing, Campaigns, Revenue Operations and senior commercial stakeholders.Expertise of managing campaigns, registration flows, meeting generation, on-site execution and post-event follow-up to a high standard.Confident using data and insight to assess performance, improve future activity and demonstrate return on investment.Excellent communication, stakeholder management and organisational skills, with the ability to operate independently across a regional remit. Why Join Us?At Hansen, you’ll be part of a diverse, inclusive, and collaborative global team. Our culture is built around values such as People and Family, Treat It Like It’s Your Own, Focused and Committed, and One United Team. We look for people who are curious, respectful, engaged, and keen to work across geographies with talented teams. If you are passionate about field marketing, live engagement and building measurable pipeline from regional events, we’d love to hear from you. Contact UsIf you possess the desired skills and enthusiasm, please “Apply Now”.We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.Visit our website at hansencx.com for more information. Data Privacy NoticeBy applying to this role, you consent to Hansen collecting, processing, and storing the information you provide for recruitment purposes. You also agree that your details may be securely retained in our talent database for future opportunities and reference in accordance with applicable data protection regulations.